Services: Traditional PR
Traditional Book Promotion + Online Book Promotion = Total Book Promotion

S. J. Miller Communications is a full-service book promotion agency that serves authors and publishers nationwide. Through our traditional book promotion services, we recently booked a novelist on ABC Television Network News; a self-published author on three national television shows; and scheduled a major review that catapulted a clients's book to a ranking of 5,000 on Amazon.

We can handle all aspects of your traditional book promotion campaign, including:

Designing Your Media Kit
We'll tap into your expertise and create a compelling media kit that grabs and holds the attention of producers, hosts, and editors. Our media releases convey your key messages in a compelling and provocative fashion. We'll create a biography that highlights your media, speaking, and professional experience. And we'll develop ancillary materials that quickly inform the media of the importance of your book and your qualities as an author, and help your interviews proceed smoothly.

Selecting Media Contacts
At S. J. Miller Communications, we decide which of our personal media contacts would be most likely be interested in your book. We also continually refresh our database of contacts to keep up with changes in the media. We can't promise that everyone we contact via email, mail, telephone, or fax will respond positively. But we do guarantee that producers, hosts, and editors who receive your media kit will be carefully chosen with your book and its message in mind.

Conducting Snail-Mailings
We coordinate snail-mailings so that we can follow up in a timely manner. Of course, we're glad to fold, stuff, and stamp mailing materials for you. Or you can save time and money by using your own in-house resources to do the leg work. Either way, we'll supply the labels and media kits, on your choice of our letterhead or yours.

Pitching Your Story
Shortly after our selected media contacts have received your media kit, we follow up with persuasive phone calls, faxes, and emails, depending on the journalists' preferences. We provide you with feedback as we work, so you'll always be in the loop. And, of course, we maintain your PR schedule as we arrange interviews for you with top journalists from coast to coast.

Arranging Book Tours
When your budget allows for a multi-city book tour, we're glad to arrange in-studio interviews and media escorts. And, if your business takes you to major metropolitan areas during our campaign, you can get more bang for your buck by including PR in your travel plans.

In short, we're prepared to promote your book with the utmost reliability and professionalism. And we'll report our progress to you during each stage of the process. After all, partnership is the S. J. Miller Communications way.

Learn about our online book publicity services and our bylined article placement services.

S. J. Miller Communications | P.O. Box 834 | Randolph, MA 02368-0834
E-mail: staceyjmiller@bookpr.com | 781-986-0732